Executive MBA Program
Class XIX
MGT 695
Communication for Management and Leadership

Professor Judith Swift
Voicemail: (401) 874-4809
E-mail: jswift@uri.edu
Department of Communication Studies
308A Independence Hall
University of Rhode Island
Kingston, RI  02881

Day/Date

Topic

Assignment

Due in advance of first meeting. Writing/analytical skills with a two-part focus: 1) writing and analyzing today's business culture; and 2) communication/problem solving. You are required to submit a writing sample in advance of the first week. Read Margaret Heffernan's article, "The Female CEO ca. 2002," in Fast Company located at http://www.fastcompany.com/online/61/female_ceo.html and write a one-page summary of the salient points and your analytical assessment of her opinions. (You may have trouble linking to this through Netscape. If so, use Internet Explorer. Thanks, Bill Gates.) Submit as e-mail attachment to jswift@uri.edu. You will also submit a sample e-mail written to address a specific business problem, which you will described in a one-sentence summary at the top of the e-mail. Both are due by Sunday, August 11.
Monday
Aug.12
9:00 AM - 12:00 PM
Overview of communication, the components, application and the way to proficiency. Read Part 1, Chapter 1 & Chapter 2 in Business Communication: A Framework for Success (O'Hair, O'Rourke, O'Hair).
Tuesday
Aug. 13
7:00 PM - 9:00 PM
Presentations in a business environment. Organization of material. Interface of you and technology (PowerPoint etc.) Read Part 1, Chapter 4, Part 2, Chapter 5, Chapter 7 in Business Communication: A Framework for Success (O'Hair, O'Rourke, O'Hair).
Wednesday
Aug 14
7:00 PM - 9:00 PM
Writing in a business environment: the report, letters, e-mail, etc. Discussion and critique of Fast Company article one-page summary and e-mail (assignment due August 11). Read Part 2, Chapter 6 in Business Communication: A Framework for Success (O'Hair, O'Rourke, O'Hair).
Friday
Aug 16
3:00 PM - 6:00 PM
End of Week 1 presentations based on assignment given jointly with Professors Mead, Chen and Knott. All Phase I faculty will be present at presentation. Assignment details Week 1 presentation
Saturday
Sept. 14
3:00 PM - 6:00 PM
Focus on individual skills and challenges.

 

In-depth assessment based on 8/16 presentations.
Friday
Sept. 27
1:00 PM - 3:00 PM
Watch video clip of "Wall Street."* (See http://www.ifilm.com for credits and information about the film.) Also look at the three images from various marketing campaigns. Analyze the nonverbal aspects of the communication. Consider anything that is not spoken language: sound effects; musical underscoring; clothing style and color; text or the actual words of the spoken language; inflection of language; facial expression; body posture; setting including furniture, wall decor, background wash. All characters are part of the setting whether actively engaged in the featured exchange of not. Decode the messages that the nonverbal communication is expressing. Listen to the video clip at least once with sound and once without sound. Then go to the three images listed below and analyze them in the same way.
Image 1 | Image 2 | Image 3

Write and submit a paper of approximately four pages (Times/Times New Roman or Helvetica/Arial pt. 12 preferred) Rules of proper writing apply.

Read Chapter 8, sections 15-19, in Business Communication: A Framework for Success (O'Hair, O'Rourke, O'Hair).


* The video file is quite large so if you are using telephone modem access and not using cable/DSL/LAN access for the download, you might like to go out and rent the video. The clip starts about 16 minutes after the FBI warning. It begins with the assistant entering Michael Douglas' office with Charlie Sheen. The clip begins with Michael Douglas' first line, "What the hell's going on?" and ends with his line "This guy's the best trader on the street. Susan....." It's approximately three minutes. If you haven't seen "Wall Street," it is well worth viewing the entire film.

Saturday
Sept. 28
9:00 AM - 12:00 PM
Interviewing Techniques. Role-play and critique interaction. Read Part 6, Chapter 18. Prepare an example of a context relevant to you as a future executive and e-mail it by Sept. 18 to jswift@uri.edu. More details will follow online.
Friday
Nov. 22
7:00 PM - 9:00 PM
Intercultural communication. Role-play and critique interaction.

 

Read Part 7, Chapter 20 in Business Communication: A Framework for Success (O'Hair, O'Rourke, O'Hair).
Saturday
Nov.23
9:00 AM - 12:00 PM
Re-assessing personal barriers, potential and strengths as a communicator. View clips of communication styles at URL yet to be posted.
Saturday
Nov. 23
3:00 PM - 6:00 PM
Prepare and deliver 5-minute individual presenations aimed to persuade. Topics to be determined. More details will follow online.
Friday
Dec. 6
7:00 PM - 9:00 PM
Values and ethics in communication Role-play and critique interaction. Part 7, Chapter 19 in Business Communication: A Framework for Success (O'Hair, O'Rourke, O'Hair).

 

Saturday
Dec. 14
9:00 AM - 12:00 PM
Listening as a communication tool. Role-play on listening as a tool for resolving conflict followed by critique interaction.

Read Part 2, Chapter 8 in Business Communication: A Framework for Success (O'Hair, O'Rourke, O'Hair).

Prior to class, e-mail a list of conflicts experienced in the workplace you or others have had difficulty resolving. (Due by Nov. 25)

Saturday
Dec. 14
3:00 PM - 6:00 PM
FINAL PRESENTATIONS Assignment details to follow from Professors Mead, Chen, Knott and Swift.

*Required readings: With the exception of video and image clips, or the pre-reading on-line article, all readings listed above are from Business Communication: A Framework for Success (O’Hair, O’Rourke, O’Hair). The value of this text is that it contains references to Websites which have additional information, guidelines and suggestions. There will be additional readings as applicable and assigned including excerpts from articles, magazine and newspaper reviews. We will also make use of readings assigned by other professors in Phase I.

Team building: You will be working in teams at various points throughout the entire program. Read Part 5, Chapter 16 in Business Communication: A Framework for Success to assist you with some team building guidance and to point you to other resources. As you work to build your team, remember that the value of a team lies in the premise that the whole is greater than the sum of its parts. There are, of course, theoretitians who maintain that rugged individualism remains superior. I leave you to hash that out with Profesor Knott. Beyond the obvious division of labor, and the collective pool of expertise and experience a team offers, one of the most useful aspects of teamwork is the opportunity to brainstorm. The following is a model used in the arts for brainstorming – a process which is its lifeblood. This process has equal value and validity in the corporate world. In fact, the arts are a business ranging in type from not-for-profit to the most commercial enterprise. They cannot survive without entrepreneurial activity. This process ensures an ongoing stream of such creative business activities.

Brainstorming: The Creative Process
An artist’s model

A definition – the act of imagining new ideas, new solutions, new relationships.
It is almost synonymous with creativity itself.

The practice of brainstorming is an activity common and widespread in the arts community, particularly in the area of theatre in which many disparate departments and disciplines (set construction, costume construction, music, sound, lights, publicity, management etc.) must work toward a single goal–a successful and coherent production.

An important premise: Creativity is a human faculty that can be exercised and improved. It is not exclusively a matter of "talent" or "divine gift" or "chance."


There are some important perspectives that are crucial to the success of brainstorming/creativity (not in any particular order or priority).

In the process of collaborative brainstorming, it is important to realize that by using the above perspectives one quickly begins to realize that any and all suggestions are possible solutions. Knowledge and experience inform the choices, but what may initially seem ridiculous to offer to a discussion might contain only a germ of an idea to be further developed or may trigger another idea in the mind of a colleague.

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Focus of Communication for Management and Leadership:
This class is intended to assist you in enhancing your current skills and competencies in becoming an effective leader in an executive management position. I will be available to assist you with presentations–both written and oral–which are required for other classes. Several of your other professors and I have already planned a team effort in this area. I am always available to critique your materials in terms of logic flow, grammar, syntax, style, etc. Please feel free to call upon me as needed.

Ground rules for this class:
We will be involved in an area that is very challenging and personal to all of us–our ability to communicate. The mode of communication is often immaterial to the anxiety it can produce. Writing may prove to be a real roadblock for some of you; public speaking is the challenge for others. As we proceed to work together, it is essential that I feel free to critique you candidly without holding back for fear of hurting your feelings. The same is true for your fellow students. I do not raise this because I am being touchy-feely about your personal reactions. I know you are all adults with considerable experience in complex work environments. You are no stranger to criticism. I also know, however, that there is nothing as difficult as hearing a critique of your vocal style, dialect, mannerisms, and interpersonal interactions. Why? Because we aren’t talking about an object, a widget you design or manufacture or sell. We are talking about you and that, unlike the widget, goes home with you. It looks back at you from the mirror. It is your essence of self-identity and self-esteem. Consequently, we need to be clear about the fact that my critique and that of any other student is speaking only to the professional you, the person who comes to this program. The personal you and its style, behavior, etc. is your business. Furthermore, when we critique each other’s work, no one is ever to repeat or reference that criticism outside of the classroom unless the individual who was critiqued invites your input. The comments made inside the classroom are to be treated as confidential to the group and sacred to that time and place. It is only through this process that people can fully trust each other and me not to use the critique to embarrass or belittle them. Damaging comments can be made inadvertently in a joking exchange even if the intent is not malicious but truly good spirited. We must be respectful of each other. Pay attention to these issues please and take your commitment to adhere to these principles seriously. We will engage in a group agreement process to ensure the seriousness of this commitment.

Grading:
You will be graded on the work you present in my class as well as the communications aspect of the joint work with other professors in Phase I. I will give critiques of your work to other professors as requested by them (and you will receive copies), but it is up to them to determine what if any weight it carries. If at any point, you would like a general grade analysis of your work or feedback of any kind, you need only ask.

The breakdown is as follows:

In-class presentations/participation: 40%
Class and materials preparation: 30%
Final presentation: 30%

Whenever possible, I will be at Alton Jones on Friday nights at 9:00 p.m. to work with you individually or in your teams on any issues with which you need assistance. Otherwise, I will always be available by e-mail at jswift@uri.edu or phone 401-524-1427 (cell) / 401-874-4809 (office). I know you have busy schedules in your work life, so feel free to call me early or late. I also serve as the cooordinator of Phase I so feel free to contact me with any inquiries, concerns or suggestions.

General Notes:
This syllabus is an outline of proposed events. It is subject to change. I will never change it to make anything due earlier for you. I may change the order of things to allow for a special opportunity or to allow additional exploration on a particular topic. I will supply supplementary readings along the way.

Overlap with Other Classes:
There will be times - particulary with Professor Knott's and this class - when topic areas may overlap. Consider this healthy and beneficial. It means you get multiple perspectives which is all to the good. Also, even though Professor Chen teaches Statisitics, he may comment on your communication or Professor Mojena may coment on your choice of presentation style. As you all know, learning to work your way through the morass of differing and even competing opinions is part of being a good leader and a solid analytical thinker.

Communication:
I expect everyone to use e-mail in order that we can communicate efficiently with each other. There is a listserv at EMBA19@pete.uri.edu. We will use this tool to increase class discussion by posting additional ideas, observations, questions and insights. Remember, this is a public posting to the class. Everyone can read the contents. Please do not use it for extraneous postings. Also, avoid cluttering up each other's mailboxes with quick lines such as "got it" or "thanks." Send personal notes to individuals instead. For any individual or personal issues, contact me at jswift@uri.edu. If you need to meet with or talk to me, call or e-mail and I’ll respond as quickly as possible.

Attendance:
Attendance is expected. You are graduate students and I know you want the stimulation of class discussion with a professor and your peers. If you will not attend on a given day, please call or e-mail. Class participation is an important aspect of my evaluation of your work.

Honor Code:
I expect each of you to contribute his/her own work; however, I also expect you to work together as part of the team process to solve problems, achieve solid analysis, critique performances, and even to prepare and explore the theses of your final papers. I also expect that you will all be direct about crediting yourself and/or others about completed work. Assisting each other is a major part of the intent of this learning experience. The only caveat is to acknowledge that assistance. With regard to group work, you are responsible for disclosing the amount of your work and to be forthright about how much you did or did not contribute. This saves each of you from ever having to be in the awkward position of reporting or covering for another student. Fairness is the watchword. I also know each of you want to be honorable in your individual or group projects. Faculty are asked to inform all students that the University of Rhode Island has very clear rules pertaining to plagiarism.

Philosophy of Teaching:
I enjoy an engaging, active partnership of learning in which I rediscover and discover aspects of communication for leadership and management along with you. There is a plethora of research and opinions on the subject of leadership and management in the business environment. The subject is rich with subjective and subtle areas to explore. The potential for discovering new paths into human behavior is exciting, however, just as no one is responsible for our individual happiness but each of us as individuals, no one is responsible for our intellectual excitement. I will bring mine to the classroom but you also need to be prepared to risk exposing and exploring yours. Learning should be fun and painful–thinking ‘til it hurts–and addictive. I look forward to the time we will have together examining the myriad of subtopics and developing skills for real-world application.

Updates and readings:

Speaking Anxiety
EMBA Writing Manual