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Microeconomics
is the study of individual markets.
It examines the behavior of individual consumers as well
as individual firms. While
we assume profit maximization we are interested in the social
consequences of that behavior.
A business course would be interested in how to maximize
profits. We are interested in what happens if firms do, in fact,
maximize profits.
This
course is a key course containing theory that underlies all
other economics courses beyond the introductory level.
Microeconomic theory began with Adam Smith and during
this century has followed the methodological path of physics.
By that I mean, a vast and elegant body of theory has
been developed from a few basic assumptions.
This theory is useful both in terms of individual
decision making (how should a manager mix capital and labor to
obtain the highest profit) and social decision making (how can
we balance economic growth with clean air).
Micro
theory makes heavy use of graphs and uses some mathematics.
I have found using spreadsheets to create examples to be
very valuable in understanding some of the principles.
I intend to give you the same opportunity.
If you don't know how to use spreadsheets I will teach
you. It may be one
of the most valuable things you get out of the course.
The
text for the course is Microeconomics, second edition, by
Jeffrey M. Perloff,
(Addison Wesley), 2001.
There
will be a number of projects as well as homework.
Some of these assignments will be individual and some
will be group projects. The projects and homework will count 60% of your grade.
Late projects will lose the equivalent of a
grade per class day, the last project will not be
accepted after the last day of finals.There will also be two
hour exams and a final each of the best two will count 20%,
while the worst will be dropped.
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