Communications Models Homepage
LSC 508
INTRODUCTION TO INFORMATION
SCIENCE AND TECHNOLOGY
------------------------------------------------------------------------
Johnson's Model
Wendell Johnson developed his model and published it in the Harvard Business Review. It is primarily a physiological base model of communication. He was not interested in attitudes, social situations, speaker skills, or message organization. Hew was only interested in the main elements of communication and the ways in which these elements would appear from a physical point of view.
The communication models you have just looked at and the Shannon, Schramm and Berlo models should give you a fairly good idea of the types of communication models that have been developed. Most of the information provided here was adapted from the description of these models in: The Association for Educational Communications and Technology. (1960). Research, Principles, and Practices in Visual Communication. Washington, D.C.: The Association for Educational Communications and Technology.
Other communication models are also described in this book and further information about most of the models we have looked at is described in this book also. Please use this book or other sources to look further into these and other communication models as they provide the basis for the information science theories we will be looking at next week.