Changing Demographics

OUR CLASS

Students: Lauren Jensen-Akula, Lalania Balas, Brooke McAuley, Nancy Conner, Michelle Nason, Jessica Kao, Katie Gallichio

Instructor: Dr. Linda Welters, Professor and Chair of TMD Department.  

We have 39 students taking the class for one credit.  Seven students are enrolled for two credits.  These seven students are researching specific markets based on age or ethnicity, or companies that have capitalized on the world's changing demographic picture.

Lalania Balas GenX Companies: Bebe and Guess
Nancy Conner  Advertising for Diverse Cultural Markets
Katie Gallichio Magazines for the Adolescent Market
Lauren Jensen-Akula  Ethnicity and Youth Markets-Hip Hop, FUBU, Nike
Jessica Kao Asian American Market
Brooke McAuley THE GAP and Changing Demographics
Michelle Nason Gray Market