Changing Demographics

All students submit summaries of the presentations by speakers. Each week, a student summary is selected for posting on the web.

• Demographic Overview - Art Mead
• Multiculturalism and Global Youth Culture - Robin Kelley
• Senior Market: Fact and Fiction - Phil Clark
• Baby Boomers at Home - Kerry McKay and Kim Bartkiewicz
• Generation Y - Maury Klein
• Web Marketing - Harry Washburn
• Minority-based Manufacturing - Gwen Sargeant
• Hispanic Consumers - Josephine Moreno
• Sizing for Over 55 - Sirvart Mellian
• Over 55 Consumers - Margaret Ordonez and Linda Welters
• Gen X Companies: Bebe and Guess - Lalania Balas
• The GAP and Changing Demographics - Brooke McAuley
• Gray Market - Michelle Nason
• Magazines for the Adolescent Market - Kaitie Gallichio
• Advertising of Diverse Cultural Markets - Nancy Conner
• Ethnicity and Youth Markets - Hip Hop, FUBU, Nike - Lauren Jensen-Akula
• Asian American Market - Jessica Kao