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University Libraries
Faculty Publications
Compiled by Margaret J. Keefe

Faculty Publications 1992

BUSINESS ADMINISTRATION
Marketing

Burke, Raymond A., Bari A. Harlam, Barbara E. Kahn and Leonard M. Lodish. "Comparing Dynamic Consumer Choice in Real and Computer Simulated Environments." Journal of Consumer Research. 19(l):71-82. June 1992.

Delia Bitta, Albert J.  SEE also: Dholakia, Ruby Roy.

Della Bitta, Albert J, Consulting Editor. Psychology & Marketing. 1992.

Dholakia, Nikhilesh.  EE also: Dholakin, Ruby Roy; Mundorf, Norbert; Pandya, Anil.

Dholakia, N., R. Dholakin and R. R. Weeks. "Deregulating Markets and Fast Changing Technology: Public Policy Towards Telecommunications in a Turbulent Setting."  IN: Macromarketing XVII: Proceedings of the Macromarketing Seminar. T. A. Klein, R. W. Nelson and L. D. Dahringer, eds. The Netherlands School of Business. 1992.  p.189-214.

Dholakia, N. and A. Pandya. "A Framework for an Institutional Theory of Exchange in Marketing."  IN: Macromarketing XVII: Proceedings of the Macromarketing Seminar. T. A. Klein, R. W. Nelson and L. D. Dahringer, eds. The Netherlands School of Business. 1992.  p.809-826.

Dholakia, Nikhilesh. "Integration of Markets and the Interplay of Interests: Understanding the Discourse About North American Free Trade Area." Canadian Journal of Administrative Sciences. 9(2):106-115.1992.

Dholakhia, N. and A. Joy. "Telling (of) Global Tales: The Coca Cola Company."  IN: Proceedings of the First International Conference on the Cultural Dimension of International Marketing. D. Bouchet, ed. Odense University. 1992.  p.210-254.

Dholakhia, N. and K. Jain. "US Consumer Perceptions and Seafood Marketing." Infofish International. 2:21-24. March/April 1992.

Dholakia, Ruby Roy.  SEE also: Dholakia, Nikhilesh.

Dholakia, Ruby Roy. "Competition Between Goods and Services: Setting the Research Agenda." Research in Marketing. 11:81-113. 1992.

Dholakia, Ruby Roy, Nikhilesh Dholakia and Albert J. Della Bitta. "Impact of Organizational Size, Number of Sites, and Line of Business Telecommunications Acquisition." Telematics and Informatics. 9(2):87-100. Spring 1992.

Dholakia, Ruby Roy and Kiran C. Bothra, Editors. Proceedings: Third International Conference on Marketing and Development. 1992.

Harlam, Bari A.  SEE: Burke, Raymond.

Hill, Conrad R. "'Total Quality Magic' at URI (Letter)." Providence Journal-Bulletin. December 16, 1992.

Jain, Kapil.  SEE: Dholakia, Nikhilesh.

Jain, Kapil. "Country of Origin: Categorization and Implications for Product Inferences."  IN: Marketing for Europe, Implications for the Future. Klaus G. Grunert, ed. 1992.  p.1327-1330.

Johnson, Eugene.  SEE: Scheuing, Eberhard E.

Mundorf, Norbert, Stuart Westin, Nikhilesh Dholakia and Winifred Brownell. "Reevaluating Gender Differences in New Communication Technologies." Communication Research Reports 9(2):171-181. 1992.

Pandya, Anil and Nikhilesh Dholakia. "An Institutional Theory of Exchange in Marketing." European Journal of Marketing. 26(12):19-1. 1992.

Rosen, Deborah E. The Strategic Competitor AnaIVsis Model: A Behavioral Approach to More Effective Competitor Analysis Activities. (Thesis  - Ph.D.) University of Tennessee, Knoxville. 1992. 294p.

Scheuing, Eberhard E. and Eugene M, Johnson. "Product Development."  IN: John F. Marshall and Vipul K. Bansal. Financial Engineering. Allyn & Bacon. 1992.  p.265-275.

Surprenant, Carol F. "What Does It Take to Be a World Class Supplier?"  IN: Frontiers in Service Marketing Conference. 1992.

Venkatesan, M. and Carl Pierson. "Implementing Total Quality Management Techniques in the Hospital."  IN: Proceedings of QUIS III. Editors: Bo Evardsson and Eb Scheuing. University of Karlstad. 1992.

Venkatesan, M. "Social Time Perspective and Cross Cultural Consumer Behavior: A Framework and Some Results."  IN: G. Bamossy and W. Fred van Raaij, eds. Proceedings of the European Conference of the Association for Consumer Research. 1992.

Weeks, Richard R.  SEE: Dholakia, Nikhilesh.


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